23 top-level speakers at Cartoon Business!
For the second day of Cartoon Business, 10 international experts shared their experience on raising private finance and equity, broadcasters’ investment in animation, how to find the new business models that go with the new digital opportunities, being creative for digital platforms, global development of animated series, ...
An interesting case study was exposed: “Peppa Pig” – A marketing phenomenon. Phil Davies (The Elf Factory) explained how the creative and business aspects are ensuring the longevity of the property.
They continued to explore the strategy of two smaller animation-producing countries: Spain & Noway. How these territories in terms of production finance and lack of local broadcasters can still establish themselves successfully on their local market? How they can access the more global market and have a big presence on the Internet?
To finish this top seminar, we organised our Farewell Dinner at the Zindering Restaurant. Big thanks to all participants, speakers and partners!